Out with the old, and in with the new. The UCSB Athletic Department has published and created five new logos for the Gauchos. The new logos have a primary new color, Pacific blue, and still the good old Gaucho gold. On uniforms you will see a normal UCSB or a Santa Barbara or Gauchos reading. Mark Massari, the UCSB Athletic Director, said it was time to separate ourselves from the pack. "Being a UC and having the same colors as the other nine schools is really unique and cool, but we needed to separate ourselves," Director of Athletics Mark Massari said. "We accomplished that with Pacific blue and Gaucho gold. Grabbing consistency in branding and design was very important. We now have standards in fonts, logos and color schemes, plus we are playing to our strengths in use of UCSB and Santa Barbara names and Gaucho mascot and his 'Hat.' I'm excited and I hope Gauchos fans are as well." The new Nike gear will sport the new logos starting this week with a women's soccer game tonight and a men's game vs. Westmont on Saturday. Fans will also be able to purchase new shirts, sweatshirts, novelty items at the games this week and starting on September 1st will be able to buy from a wide selection of Gaucho Gear!
Here are some pictures of the new logos!
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